Who Are the Coaches

Jeff Nally outlines essential criteria for selecting executive coaches, stressing that because the title is unregulated, organizations must apply rigor. Companies now increasingly use credentials from bodies like the ICF, EMCC, or AC as a threshold for competency, experience, and ethical compliance. The most effective coaches must combine mastery of coaching skills (listening, questioning) with relevant business acumen and cross-cultural competence. HR and executives prioritize chemistry and trust, relevant experience, proven results, and cultural alignment. Intentional selection ensures that the coach's qualifications and individual fit align with the executive’s needs, maximizing the catalytic impact on sustained growth.