Website challenge
1. 🎯 TRAFFIC (Top of Funnel)
Drive attention using short-form + authority content
Content Ideas:
- “Build your website in 3 days (even if you’re not techy)”
- “Stop losing customers—your website is the problem”
- “No website = no credibility in 2026”
Platforms:
- TikTok (primary)
- Facebook Reels
- Instagram Reels
CTA:
👉 “Comment ‘WEBSITE’ to join the challenge”
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2. 💬 LEAD CAPTURE (Messenger / Landing Page)
Option A: Messenger Funnel (BEST for conversions)
Trigger word: WEBSITE
Automation Flow:
- Welcome message
- Ask qualifying question:
- “Do you already have a business?”
- Send value:
- “I’m hosting a FREE 3-Day Website Challenge…”
- Drop link to register
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Option B: Landing Page Structure
🖥️ HEADLINE:
Build a Fully Functional Website in Just 3 Days — Even If You’re Starting From Scratch
🔥 SUBHEAD:
No tech skills. No confusion. Just step-by-step guidance.
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💎 WHAT THEY GET:
- Day 1: Website foundation + branding
- Day 2: Build pages + layout
- Day 3: Connect domain + go LIVE
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👑 BONUS:
- Website checklist
- Plug-and-play templates
- Beginner tech guide
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⏰ URGENCY:
“Challenge starts soon — limited spots”
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🎯 CTA BUTTON:
JOIN THE 3-DAY CHALLENGE
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3. 📧 EMAIL / SMS NURTURE SEQUENCE
Email 1: Welcome
- Confirm registration
- Set expectations
- Build excitement
Email 2: Pain Point
- “Why most people never launch their website”
Email 3: Authority
- Show your results / testimonials
Email 4: Reminder
- “We start tomorrow”
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4. 🎓 CHALLENGE STRUCTURE (Core Offer)
DAY 1: FOUNDATION
- Pick niche
- Choose platform
- Branding basics
DAY 2: BUILD
- Homepage
- Services/products page
- Contact page
DAY 3: LAUNCH
- Domain setup
- Mobile optimization
- Go live 🎉
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