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The Bait and Switch Economy — Digital Guide. How Modern Business Models Hook Customers with Convenience, Then Erode Value Over Time

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$9.99
$9.99
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An illustrated analytical guide to understanding how introductory value, convenience, subscriptions, ecosystems, and switching barriers can reshape the customer relationship over time. Learn to recognize changing value and evaluate business models with greater consumer awareness.

You will get a PDF (2MB) file

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