Digital Marketing: How to Generate Business Leads and Convert Them to More Sales
Digital Marketing
How to Generate Business Leads and Convert Them to More Sales
This course is designed to teach students (not only for students, to everyone) how to leverage digital marketing strategies to generate business leads and convert them into sales. Students will learn various digital marketing techniques and tactics, including search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, social media marketing, and content marketing. Throughout the course, students will also gain practical experience through case studies, exercises, and assignments.
In this you’ll learn,
Chapter 1: Introduction to Digital Marketing
Chapter 2: Creating a Digital Marketing Strategy
Chapter 3: Search Engine Optimization (SEO)
Chapter 4: Pay-Per-Click (PPC) Advertising
Chapter 5: Email Marketing
Chapter 6: Social Media Marketing
Chapter 7: Content Marketing
Chapter 8: Lead Generation and Conversion
Chapter 9: Analytics and Reporting
Chapter 10: Putting It All Together
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