Sales Tools & Incentives

Wholesale Sales Tools & Incentives is a practical document for jewellery brands that already sell wholesale and want more from it: more new stockists, and bigger, more frequent orders from the ones they have. Written by The Jewellery Showroom, an international agency that sees what makes buyers say yes, it covers fifteen tried-and-tested tools. Each tool is explained with worked examples showing cost against RRP, margin checks and clear guidance on keeping incentives profitable. A ready-to-use checklist then turns it into an action plan you can take straight to your next market week. It goes beyond our beginners’ guide, building on the wholesale basics you already have to win orders and keep them coming back.