The Corporation Map

The Corporation Map: a visual metaphor of the organization as a living system

Here is a Map that helps you see your organization like you never saw it before: that is "under the surface".

Our Corporation Map gives you a fresh look at the essential but "unofficial" elements that drive an organisation to success, status quo or failure.

Indeed, behind officially established rules, men and women inside the organization live according to their own unwritten regulations, perceptions and emotions.

You will discover never-mentioned-before territories that can completely fuck up your days such as: “Barony Glacier National Park” and its capital “Charisma City”, “Conventional Wisdom Ship”, “Volcano of Incertitude”, ”The Resistance to Change Petrified Forest” or the too famous “Bullshit Hole”.

You will also become aware of other territories that can leverage success such as “Emergent Strategy Tableland”, “Humour Highroad”, “Innovation Bay”, “unknown Territories”, “New Values Capital” and many others. All this leading towards "Customerland" and its capital "Success City".

“The Corporation Map” is a powerful metaphor to Re-mind your own Business.

Rather than a description, this visual metaphor helps you take a big picture view at your organization as a living system. It allows you to quickly take a fresh perspective on what makes your company live and stay alive, what we call the “Altitude Attitude”

Apart from entertaining you, it will certainly offer you creative possibilities to move forward.

Get the eBook If you want a more a more detailed description of all the special places of interest.

Your mental maps are your territory. 

And you have the power to change them.