THE INDEPENDENT ARTIST BLUEPRINT + The Temptation

Your talent can open doors. Understanding the business helps you build something that lasts.

The Independent Artist Blueprint + The Temptation is a practical guide for artists, independent record labels, and managers ready to take ownership of their music, their decisions, and their future.

Drawing on 25 years of music industry experience, Marshall “Big V” Tubbs walks readers through the business behind the spotlight—from forming a business and protecting copyrights to collecting royalties, understanding contracts, distributing music, promoting releases, and building a team.

Across 42 chapters, you’ll discover how to approach radio and DJ outreach, merchandise, touring, music licensing, and the relationships that help turn creative ambition into a working business. Checklists, agreement templates, and “Why This Matters” sections connect the information to decisions you can put into practice.

The book also confronts the temptations that can derail a promising career. It challenges readers to think about their boundaries, their choices, and what they are willing to risk for an opportunity.

Whether you’re preparing your first release or strengthening an established label, this blueprint will help you ask better questions, recognize costly mistakes, and build with greater purpose. The Independent Artist Blueprint + The Temptation includes interactive hyperlinks that take you directly to the websites and resources referenced throughout the book. Simply click the link to explore the tools, services, and information you need to put what you’re learning into action.

Create with passion. Move with discipline. Protect your ownership. Build your legacy.