Opening the Coaching Door

J. Victor McGuire and Zia Best champion a ‘Coach-Like Leadership culture’ that shifts away from command-and-control models toward asking, mentoring, and developing people. This culture promotes viewing feedback as a gift, leading from service, and believing that people are inherently resourceful. Zia Best, a CFE Fellow, details how systemic barriers—high costs and lack of representation—inhibit BIPOC professionals from entering or receiving coaching. Their work at Coaching for Everyone (CFE) aims to overcome these issues, reframing coaching as a potential justice practice that affirms identity, expands access to world-class training, and ensures the future of coaching reflects the full richness of the world.