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Website UX & Performance Audit Framework (PDF Checklist)

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Is your website quietly losing potential clients within the first 5 seconds?


The Website UX & Performance Audit Framework is an operational, 4-part checklist designed to help business owners, freelancers, and designers evaluate their digital presence through an objective, conversion-focused lens.


Bridging certified marketing principles with clean front-end standards, this framework strips away guesswork and gives you a structured, actionable evaluation across:


✦ Part 01: The First 5 Seconds (Above-the-Fold UX)

Ensure first-time visitors immediately grasp your value proposition, notice your primary call to action, and experience zero visual friction.


✦ Part 02: Navigation & Frictionless User Journeys

Streamline your information architecture, enforce 48×48px mobile touch targets, and eliminate conversion-killing form fields.


✦ Part 03: On-Page SEO & Performance Basics

Validate clean single-H1 heading hierarchies, WebP image compression standards (<200KB), and unique indexable metadata.


✦ Part 04: Trust & Compliance Guardrails

Strategically place social proof adjacent to enquiry touchpoints and audit essential legal policies for regulatory peace of mind.


What’s Included:

• 3-page high-resolution, print-ready PDF Framework (A4)

• Operational standards & target metric tables for every section

• Key audit checkpoint criteria ready for physical pen or screen review


Instant delivery: Download your framework immediately upon checkout.



Designed by Chloe Digital Design — Designed with purpose. Built on clean code.

You will get a PDF (269KB) file