50 Social Posts You Can Actually Use

A practical 66-page content workbook for small-business owners who are tired of wondering what to post.

If you’ve ever opened Instagram, Facebook or LinkedIn, stared at the “Create post” box and thought: What on earth am I supposed to say today? this is for you.

Inside, you’ll find 50 practical social media post ideas designed specifically for small businesses, with clear explanations of why each idea works, how to use it, examples to help you get started, and space to adapt each one to your own business. 

The ideas are grouped into five useful categories:

Educate — show people what you know

Show What You Do — make the invisible visible

Build Trust — give people a reason to believe you

Start Conversations — give people a reason to respond

Sell — without making every post feel like an advert Copy of Actually Useful Content…

You’ll also get:

• 100 ready-to-use hooks to help you start posts more confidently
• 50 calls to action for engagement, enquiries, clicks, saves, shares and sales
• a One Idea, Five Formats page to help you repurpose one idea across different channels
• a simple monthly planning worksheet
• practical prompts and “Try this” sections throughout
• a final action page to help you choose what to use first Copy of Actually Useful Content…

This isn’t a book full of vague suggestions like: “Post something inspirational”, “Share a motivational quote” or “Tell people it’s Monday!” It’s designed to help you create content that is useful, relevant and connected to your actual business. 

Perfect for:

• small-business owners
• freelancers
• consultants
• service-based businesses
• independent retailers
• hospitality businesses
• trades
• and anyone who knows they should be posting, but never quite knows what to say.

As always, I can promise absolutely no fluff or generic prompts! Just useful content ideas you can actually use.

Download it instantly and start creating content with a bit more purpose, and a lot less staring at a blank screen.