Local Competitor Research Kit

Launch price: $19 for early buyers while BottyProjects gathers first customer feedback.

This is for local service business owners who want a faster way to see how nearby competitors position themselves before rewriting a homepage, changing pricing, or touching outreach.

What you will get:

• a competitor comparison worksheet
• a decision-ready brief template
• a gap summary structure for pricing, messaging, reviews, and positioning
• prompts for turning findings into homepage or outreach changes
• a repeatable workflow you can reuse in any city or niche

Example output snapshot:

• Market: residential cleaning services in Austin, Texas
• Pattern: visible competitors lead with trust, convenience, and recurring discounts
• Gap: many use broad claims like “quality cleaning” but say little about quote speed, communication, or specialty packages
• Next move: rewrite the homepage around faster quote turnaround, clearer packages, and stronger proof

Buy this if: you want a do-it-yourself competitor brief before changing your site, offer, or ads.

Do not buy this first if: you need someone to directly shape the offer, CTA, or buyer path for you.

If you want the done-with-you version instead: use the Contact page and ask about Build My Idea ($99 founding offer).

FAQ

• Who is this for? Local service business owners.
• What do I get? Downloadable files including an HTML guide, PDF, and ZIP bundle.
• What is the outcome? A clearer view of visible competitors, likely gaps, and the next messaging or offer changes to test.