THE PROVING GROUND™

“Prove it—or go home.” Self-declared experts face audited, live-fire trials where confidence isn’t enough and only verifiable receipts survive.

The Proving Ground™ is a premium, highly bankable competition format that pits self-declared experts (scammers, gurus, influencers) against audited, live-fire trials. The demonstration-first format uses a rigorous scoring rubric to ensure no gaming, with the memetic hook: “Prove it—or get exposed.” This IP blends MasterChef's rigor with MythBusters' spectacle and The Traitors' tension, ensuring massive audience appeal. The format has clear pathways for global licensing, campus/enterprise specials, and a vast ecosystem of short-form "Receipt Room" social spin-offs.