When the Marketing Stops: The Rise of the Post-Label Music Economy™

When marketing dies, music breathes. This thesis weaponizes ownership, transparency, and direct payout mechanics to replace label-era rent extraction with creator-first economics.

Reframes the industry as a post-label operating system: artists hold masters, platforms serve creators, and marketing’s illusion collapses under real signal. Maps the conversion of catalog capitalism into fan-backed equity, automated rights, and human curation. Harmonizes cultural rebellion with enterprise-grade rails to scale a liberated music market across formats and regions. Functions as manifesto + playbook for leaders to de-risk the transition and monetize authenticity at parity with value.