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WHAT YOU GET

Module 1, The Operator Mindset. The shift from closing deals to running a business. Why agents who scale stop trading hours for listings and start building things that work without them in the room.


Module 2, Build Your Inbound Brand. Content and presence that bring buyers and sellers to you, so prospecting fills the gaps instead of carrying the whole week.


Module 3, The Database and Referral Engine. Your past clients are your cheapest leads and the ones you're most likely ignoring. The cadence and categorisation that turns a contact list into a pipeline.


Module 4, Advanced Prospecting. Beyond the Rule of 100. The layered outreach that compounds once your list, your brand and your database are all pulling the same way.


Module 5, Winning and Working Listings at Scale. The pitch, the pricing conversation and the delivery system that let you carry more stock without your service dropping off.


Module 6, Negotiation and Closing Mastery. The flat, unhurried delivery that gets deals over the line, and the moves for the calls that go sideways at the eleventh hour.


Module 7, Off-Plan and Investor Deals. Payment plans, developer relationships and the investor conversation, for the agent ready to stop relying on secondary market stock alone.


Module 8, Systems, Time and Delegation. The part most agents skip. What to hand off first, how to build the SOPs that let someone else do it, and the time structure that makes room for all of it.


Final exam and certificate on completion.


WHO IT'S FOR


Agents already closing deals who are tired of starting from zero every Monday. Agents ready to build a database, a brand and a team instead of just a pipeline. Agents who want the next level, not another script.


WHO IT'S NOT FOR


Agents looking for their first deal. Start with the fundamentals before this one. This is the business behind the business, not a lead generation shortcut.


Built by Ashley J Hawthorne, Your Real Estate COO. 23 years in the industry, twelve in Dubai, still selling today. Mind. Method. Market.

Choose a pricing plan

Scale: From Agent to Business

AED147

Course curriculum