Rebuild™

Ruin is a blueprint; dignity is the load-bearing wall. A limited docu-reality that repurposes makeover grammar into moral infrastructure—on-screen material sponsors, local agency, and quiet first-use as the reveal.

Rebuild leverages familiar home-improvement syntax to reframe post-conflict rebuilding as televised accountability, not charity. It harmonizes engineering rigor, local craft, and sponsor “Material Truth” to convert brands into inputs (steel, tools, training) and audiences into auditors. It scales as a franchise lattice—Youth Edition, Garden After War, Design Diplomacy, Annual Report—mutating from series spine into an institutional platform. Tone, packaging, and budget calibrate prestige with field reality, translating witness into durable civic utility.