The Big Micro Obsession initiative "Living Marketing Documents" Book 1

"The Worst Thing You Can Do Is Try To Push A Product For Gifting or Seasonal Use 7 Days Before The Holiday/ Season Starts. Missed And Poorly Planned Marketing Opportunities Can Cut Your Paycheck" -- BA Jenkins

As a new microbusiness owner, you find yourself navigating a sea of marketing advice, yet you're unsure how to apply it effectively. The challenge? Knowing which of your products to market, when to do it, and which tactics will truly resonate with your audience. This uncertainty leads to scattered efforts and missed opportunities, leaving you feeling overwhelmed and stuck.

A Living Document In Your Business Is The Extension Of A Business Plan. It Tells You What To Do, When, and How.

With the 'Brand Product Discovery' section of our "Living Marketing Documents" by The Big Micro Obsession initiative, we can help you earn clarity when choosing the main product(s) for your brand.

This transformative tool, available in a 35-page fillable PDF or compatible with digital platforms like Apple GoodNotes and OneNote, is your first step in cutting through the noise. It guides you in pinpointing the main brand products to market, whether year-round or seasonally, aligning your efforts with strategic timing.

Imagine having a clear marketing focus, understanding exactly which products to highlight and when. This clarity not only streamlines your marketing efforts but also amplifies your impact, transitioning your passion into a thriving micro-business. These documents become your go-to marketing reference, helping you navigate with confidence and precision.

You Can Not Ask To Be On Television Or Earn Media Outlet Exposure Without Being Able To Communicate Simple Data Points In Your Marketing.

To earn larger marketing opportunities even as a micro business, your marketing needs to be solid. With 'Brand Product Discovery', you're not just marketing; You are building your brand around a need in the market for your product.

This is more than a document; it's a journey from confusion to a well-defined marketing path while independently owning your business. Moving you from being a hobbyist to a true microbusiness owner, laying the groundwork to meet and exceed the Small Business Administration's standards.