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The Creator Brand Archetype Color Book

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The 2022 Creator Brand Archetype Color Book.

An assortment of current, on-trend color combinations to help you breathe life into your brand. These colors were intentionally selected to allure your ideal customers.

Your brand isn't typical, so my color palettes aren't either. You'll find several surprising options for your unique persona inside. I think you'll be quite pleased.

What's included:
  • A primer on the psychology of color
  • A color chart with corresponding emotions
  • 30 intentionally selected color palettes designed expressly for the Creator brand

Because 'close enough' isn't good enough when it comes to brand colors, HEX codes have been included for each hue. You'll know exactly what shade you're using every single time. Designers appreciate this helpful feature, too.

This book is extracted from the 2022 Branding With Archetypes Course.
You will get a PDF (19MB) file

Customer Reviews

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Verified Buyer

10 months ago

Very well put together

Melissa created this product with a lot of thought and care - it's coherent and actionable - have already recommended it to several people

Dee in London

Verified Buyer

1 year ago

Colour schemes…

I found the colour book very informative - the various hues and colour suggestions will be useful, not only for use on business cards, etc. but also to explore them when painting interiors, buying clothes - step outside the box. I’d buy the entire set just because I find the whole area of colour and psychological fascinating. The format/layout is easy to read and jargon free.