The Second Lane Build

"The Second Lane Build — Canon Playbook No. 001.

Your side thing keeps turning into a second job.

This playbook gives you the 30-day test that shows which one you're actually building:

an asset that earns without your hours, or a second job wearing a business costume.

Built on the records of three builders who never quit first - Phil Knight, Sara Blakely, Toni Morrison.

25 pages: the Second Job Trap, the Vanish Test, the firewall, the five-move build sequence,

and a 90-day plan you start tonight. For the multi-hyphenate with a paycheck, a plan,

and a second lane worth owning. Bet on yourself. Just don't bet the rent."