Managing Digital Innovation and Transformation MBPC-3018
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₹150.00
₹150.00
ISBN: 978-93-5906-840-4
- Managing Digital Innovation and Transformation is a comprehensive textbook designed for MBA (IT Specialization) students of BPUT, Odisha, covering the prescribed curriculum with a practical and industry-focused approach.
- The book explores digital transformation strategies, innovation management, emerging technologies, business disruption, digital leadership, and organizational change, helping students understand how technology drives competitive advantage in today's digital economy.