Stop Guessing. Start Building a Real Strategy.
Personalized coaching for artists, producers, and music entrepreneurs who are ready to grow their audience, strengthen their brand, monetize their talent, and make smarter business decisions.
You Don’t Need More Random Advice | You Need a Plan
Talent alone is not enough to build a successful career in today’s music industry. You need a clear strategy for your music, content, audience, brand, and income.
My coaching services are designed to help artists, producers, executives, and creative entrepreneurs identify what is holding them back and determine their best next move.
Whether you need clarity during a one-time session, a personalized 30-day roadmap, or ongoing support while you execute your plan, there is an option designed for your current stage.
Learn From Someone Who Has Actually Done the Work
I’m Michael “Magnedo7” Crawford, a Grammy-winning music producer, entrepreneur, and founder of the Mad Lucrative Network.
I’ve spent years working inside the music industry, building businesses, developing artists and producers, and learning what it really takes to turn talent into opportunity.
My coaching is not based on theories or generic motivational advice. I help creatives understand the business behind their talent, identify what is slowing down their progress, and create a practical strategy they can begin executing immediately.
Whether you need help with your music, content, branding, audience development, monetization, publishing, sync licensing, or overall career direction, the goal is simple: give you clarity, structure, and a better path forward.
Choose a pricing plan
One on One Coaching call
$150
This is a 60-minute private strategy session focused specifically on the person’s current situation.
During the call, you can help them:
Identify what is holding them back
Review their music, brand, business, or content strategy
Determine their best next move
Create an immediate action plan
Answer their specific questions
They leave with clarity and direction, but the coaching relationship generally ends after the call.
Best for: Someone who needs personalized advice or help solving one specific problem.
During the call, you can help them:
Identify what is holding them back
Review their music, brand, business, or content strategy
Determine their best next move
Create an immediate action plan
Answer their specific questions
They leave with clarity and direction, but the coaching relationship generally ends after the call.
Best for: Someone who needs personalized advice or help solving one specific problem.
Artist Strategy Intensive
$500
This includes:
A pre-call questionnaire and review of their music, brand, social media, and current offers
One 90-minute private strategy session
A personalized 30-day action plan
Content and audience-growth recommendations
Monetization and release-strategy recommendations
One 30-minute follow-up call within 30 days
Limited email or DM follow-up for clarification
Best for: Someone who wants a detailed personalized plan but does not need weekly coaching, ongoing accountability, or hands-on support.
A pre-call questionnaire and review of their music, brand, social media, and current offers
One 90-minute private strategy session
A personalized 30-day action plan
Content and audience-growth recommendations
Monetization and release-strategy recommendations
One 30-minute follow-up call within 30 days
Limited email or DM follow-up for clarification
Best for: Someone who wants a detailed personalized plan but does not need weekly coaching, ongoing accountability, or hands-on support.
30-Day Roadmap and Coaching Program
$1,500
This is your high-touch transformation offer, not just a conversation.
This includes:
A complete assessment of their music, brand, audience, and goals
A customized 30-day strategy
Private coaching sessions throughout the month
Content and audience-development planning
Offer and monetization strategy
Accountability and progress check-ins
Feedback on their execution
Adjustments to the plan as results come in
This is where you work closely with the client to help them actually implement the strategy—not simply explain what they should do.
Best for: Serious artists, producers, executives, or entrepreneurs who are ready to invest, execute, and build measurable momentum.
This includes:
A complete assessment of their music, brand, audience, and goals
A customized 30-day strategy
Private coaching sessions throughout the month
Content and audience-development planning
Offer and monetization strategy
Accountability and progress check-ins
Feedback on their execution
Adjustments to the plan as results come in
This is where you work closely with the client to help them actually implement the strategy—not simply explain what they should do.
Best for: Serious artists, producers, executives, or entrepreneurs who are ready to invest, execute, and build measurable momentum.
Frequently Asked Questions
Which coaching option is right for me?
Choose the $150 coaching call when you need clarity, answers, or help with one immediate challenge.
Choose the $500 Strategy Intensive when you need a deeper evaluation and a personalized 30-day action plan.
Choose the $1,500 Coaching Program when you want ongoing guidance, accountability, feedback, and help executing the plan.
What can we discuss during coaching?
Coaching may cover your music career, production business, branding, content strategy, audience growth, monetization, publishing, sync licensing, release strategy, sponsorships, or overall business direction.
The session will focus on your specific goals and current challenges.
How does scheduling work?
After completing your purchase, you will receive instructions for scheduling your session and submitting any information needed beforehand.
Appointments are based on availability. Please choose a time when you can be fully present and prepared to discuss your goals.
Will coaching guarantee that I get a deal, placement, sponsorship, or a specific income result?
No specific result can be guaranteed. Coaching provides professional guidance, strategy, feedback, and practical next steps.
Your results will depend on the quality of your work, your consistency, your resources, market conditions, and how well you implement the strategy.