The Ultimate Author Newsletter Planner

Grow an email list of readers who buy every book. The Author Newsletter Planner has 5 sections: strategy, welcome, grow, calendar and stats.

Choose your format below. Each format is an instant download, and every format comes with the Recommended Resources for Authors PDF.

• Goodnotes & PDF: 24-page digital planner with clickable tabs, contents and back links; two designs: Classic and the colourful Pop design; printable US Letter versions of both designs.
• Microsoft Word: Editable Word document (.docx) with clickable contents; worked examples showing how each page is used; prints on A4 or US Letter.
• Notion template: Notion template you duplicate into your own workspace; linked dashboard and pages, with built-in databases and tracker tables; works on the free Notion plan, on desktop, tablet and phone.
• E-ink edition: Hyperlinked PDF made for e-ink tablets; larger text and high-contrast pages.

What's inside

5 sections, 24 pages in the PDF: Strategy, Welcome, Grow, Calendar and Stats.

Emails readers want to open

• Decide what your newsletter is for and who it's for
• Set how often you'll send
• Four to six content pillars to rotate
• Map the automatic emails every new subscriber receives

Turn sign-ups into readers

• Plan a reader magnet: what it is, its length and format
• List where sign-ups come from and how many each month
• Decide which sign-up sources are worth keeping
• Track newsletter swaps and group promotions

A year of emails, planned

• An email calendar for each quarter of the year
• Plan sends around releases, promotions and seasons
• Draft the structure of four emails before you write them
• Collect the subject lines that made you open an email

Watch the trend

• Subscribers, open rate and click rate, month by month
• Unsubscribes and what you tried, side by side
• Note your best emails and what readers replied to
• A newsletter review to do every few months

Digital download for personal use. No physical item will be sent. © AuthorBlueprints