Alex Banayan had originally been destined to pursue a career in medicine, as per his parents' wishes. However, at the age of 18, just a month into his pre-med studies in college, he came to the realization that this path was not meant for him.

 While engrossed in reading a biography of Bill Gates instead of focusing on his studies, Banayan's curiosity was piqued. He wondered how Bill Gates, a regular 18-year-old like himself, had managed to become the wealthiest man in the world to revolutionize the software industry. This led him to delve into the lives of other successful individuals, such as Steven Spielberg and Lady Gaga, in order to understand their journeys to success.