Banner Advertising Video Course With Ebook

Banner advertising has come a long way since its humble beginnings centuries ago. Yes, that’s right… centuries ;) Flip through any old newspaper or publication from the American colonial era and you’ll find rectangular banner ads pitching everything from beer to stockings, complete with a main image, carefully chosen brand colors, a motto or unique selling proposition, and even a call-to-action! Of course, we’re not here to discuss old print banner ads for stylish powdered wigs or state-of-the-art wooden dentures (although it is useful to remember how long the ancestors of today’s digital banners have been around). In this guide we’re going to discuss modern digital banner ads in all their glory.

So, for starters, what are they?