These feelings are so common amongst business owners, creatives, freelancers.

I see it all the time and I’ve felt it myself too.

You’re probably busy being brilliant at what you actually do.

Running your business – looking after your clients and customers and keeping it all going - it takes a lot of time and energy to run a business.

But from time to time you might have that little voice in the back of your head pecking away…

“You need to be more visible”

“People buy from people”

“You should be showing up more”

And it’s true of course - visibility does matter when you're running a business. 

If people don’t know you exist, how can they even begin to consider working with you or buying from you?

And then when they do know you exist then they’re far more likely to consider buying from you if they feel some sort of connection. And the one of the ways of creating a connection is sharing something about who we are - ideally face to face, but also with images and text that goes beyond the standard headshot or product shot.

But I know all this can be a bit of a challenge in one way or another…

• Finding the time to think about photos
• Feeling confident enough to be in them
• Knowing what to post and when
• Having a bank of images you actually like (rather than searching through stock photo sites)
• Trying to be consistent without it taking over your life!

I’ve found through my own experiences and through talking to others that there are often three things happening here:

• You don’t feel fully confident in front of the camera
• You don’t quite know how to use your phone to get the kind of photos you want
• And you don’t have a simple structure that makes showing up feel manageable

So it becomes easier to avoid it altogether - maybe telling yourself you’ll sort it “next month”

Or maybe you post in bursts and then disappear

Or overthink every image

Or you compare yourself to others who seem to make it look effortless

So what I I think is needed based on what people have been telling me is a simple, practical way to build confidence

In small, do-able chunks ✔️

With tools that make sense ✔️

With support so you don’t feel like you’re trying to do it all on your own ✔️

That’s exactly why I created this membership!

It brings together three things that I think will really help:

• Practical smartphone photography skills (so you actually know what you’re doing).
• Clear, simple guidance on how to use your photos, feel confident in front of the camera and show up consistently.
• And supportive accountability so you don’t drift back into avoidance.

So what do you get inside the Business Visibility Club?

The Club operates online which means you can access all these benefits from wherever you are located.

You get all this for £25 per month

• Monthly Masterclass

A practical training session focused on one key topic each month — from taking better selfies and using natural light, to composition, storytelling and creating photos that truly reflect your brand. Most of the masterclasses will come with worksheets to fill out.

• Simple Photo Challenges & Prompts

Gentle monthly prompts to help you practise what you’ve learned and build a bank of images you can actually use in your marketing - including some fabulous selfies!

• Monthly Live session for content planning and inspiration

Ideas and guidance to help you turn your photos into engaging posts. We'll sit together virtually, with a cuppa and create our content using the photos we've taken.

• Feedback & Encouragement

Opportunities to share your photos, ask questions and receive supportive feedback to help you improve and grow in confidence

• A Supportive Community

A private Facebook group where you can access a friendly space with other business owners who are also learning to show up more confidently — cheering each other on and sharing ideas

This membership is about doing - not just learning. Together we will gently push each other to try new photography techniques, write engaging content and dramatically increase our visibility

So why should you listen to me – after all, there’s a lot of noise out there about visibility, content and “showing up”. So why me?

Well let me introduce myself! I’m Elaine Goddard and photography has been part of my life for a long time. My Dad was a professional photographer in his youth and although when my brother and I came along he had to move into what he saw as a more secure job, he never lost that love of photography. He still shot the occasional wedding and portrait and he certainly passed on his love of photography to me!

Over the last few decades I’ve;

• Taken on photography commissions – weddings, portraits plus shot landscapes and street scenes for prints
• Run walking smartphone workshops teaching people how to take better photos with their smartphone camera
• Delivered brand shoots that bring out the personality behind a business
• Helped clients build image libraries they’re genuinely proud to use
• Supported business owners in thinking about how their visuals connect to trust and credibility
• And recently worked with a group of Y6 children to help develop their love of photography

But just as important is the other side of my career.

Since the mid 1980s, in my employed roles, my work has centred around empowering others. Helping people build confidence, develop skills.

I’ve worked in roles where my job was to help individuals and communities grow, step forward, find their voice and achieve what they wanted to achieve.

I genuinely love that work.

That thread runs right through everything I do now and I'm excited because this membership brings together both these areas for me - my love of photography and empowering others to develop their skill.

I know that confidence doesn’t magically appear. It grows when:

• You understand what you’re doing
• You practise in a safe space
• You’re supported rather than judged
• You see small, steady wins

I’ve worked with business owners, coaches, charity leaders, creatives — people who are exceptional at what they do but not always sure how to show that visually.

And I’ve seen the shift that happens when they realise:

“I can actually do this.”

That’s what this membership is built on.

Practical tools, delivered in a supportive way, by someone who has spent years helping people build both skills and confidence.

I don’t just want you to take better photos.

I want you to feel more confident being the face of your business.

And that’s work I’ve been doing, in one form or another, for a very long time.

But don't just take my word for it....