Get Found Locally — The Small Business SEO, GEO & AEO Toolkit.

GET FOUND LOCALLY — THE SMALL BUSINESS SEO, GEO & AEO TOOLKIT

Make your website easier to find, your business easier to understand and your customers’ questions easier to answer.

If you know your website could work harder but aren’t sure where to start, this toolkit gives you a practical plan to follow.

Created by Design SEO Websites, it brings together plain-English guidance, editable templates and useful checklists for UK small business owners.

UNDERSTAND SEO, GEO AND AEO

SEO — Search Engine Optimisation

Improve your website’s foundations so customers can discover your services through search.

GEO — Generative Engine Optimisation

Make your business information clearer, more consistent and easier for AI search systems to understand.

AEO — Answer Engine Optimisation

Write helpful answers to the questions customers ask before choosing a business.

WHAT’S INCLUDED?

• 19-page PDF handbook covering local SEO, service pages, Google Business Profile, reviews, customer answers and AI visibility.
• Editable Excel workbook with eight tabs to organise your action plan, business facts, search topics, page checks, listings, reviews, results and AI observations.
• Four printable checklists to help you review your progress.
• 30-day action plan with clear, manageable tasks.
• Nine sections of editable Word templates, including service pages, business descriptions, customer answers, case studies, review messages and AI drafting prompts.

BUILT FOR BUSY BUSINESS OWNERS

Ideal for tradespeople, cleaners, gardeners, salons and other local service businesses wanting to improve an existing website.

Work at your own pace, start with one important service and build from there. No paid SEO tools are needed for the core tasks.

ONE PAYMENT. A PRACTICAL PLAN YOU CAN KEEP USING.

£49 one-off purchase — no recurring toolkit subscription.

You’ll receive a downloadable ZIP containing PDF, XLSX and DOCX files. A laptop or desktop is recommended, with software that opens Excel and Word documents.

Download your toolkit and take the first step towards a clearer, more useful business website.

This is a self-guided digital download. Personal consultations and website changes are not included. Rankings, enquiries and AI mentions cannot be guaranteed. Templates may be adapted for your own business but cannot be resold or redistributed.