Get Found on Booking.com: 9-Step Checklist for Small Property Owners

Get more eyes on your Booking.com listing, one clear step at a time.

If you run a resort, holiday home, Airbnb-style rental, guest house or small hotel, your Booking.com listing is working for you around the clock. This one-page checklist shows you nine practical steps to help your property get found and look its best.

What’s inside

✔ How to find the search terms travelers use for your area

✔ How to write your property and facilities descriptions with those terms

✔ How to get your property profile to 100% and sort out your photos

✔ Why reviews matter, and how to answer them

✔ How to study your competition and spot gaps

✔ A plain-English look at Genius and the Preferred Partner Program, including the cost

✔ How to use the Analytics tab to understand demand and guests

✔ Simple ways to make your rates and add-ons more attractive

✔ How to showcase the experiences guests can enjoy

Who it’s for

Small property owners and managers who want a clear, quick checklist and don’t have time for a long course.

What you get

A one-page PDF (US Letter) you can print or keep on your phone, with a tick-box beside every step. Instant download after purchase.

About the author

Created by Lawrence Kiragu, a hospitality consultant who has optimized Booking.com listings for many hotels.

Please note: Results vary. Booking.com’s programs, menu names and requirements change, so check your extranet for current terms. This checklist is an independent guide and is not affiliated with or endorsed by Booking.com. It is educational and doesn’t guarantee bookings or rankings.