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Webinar: Pitching and developing ideas

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Want to know how to develop your story ideas and turn them into perfect pitches? In this video recording the directors of Freelancing for Journalists, Lily Canter and Emma Wilkinson, will equip you with the skills to hone your ideas and pitch them to the right commissioning editor. The webinar will cover:

Where to find inspiration for story ideas
How to turn an initial idea into a newsworthy article
How to differentiate between news, features and opinion
How to use experts and case studies to support your pitches
How to find the right commissioning editor to pitch to
How to write a pitch
How to follow-up on pitches and build an ongoing relationship with editors

The session is suitable for those new to freelancing, journalists wishing to gain a clearer understanding of the current freelance landscape and journalism/media students and graduates.

Lily and Emma have 30 years freelance journalism experience between them and are authors of the textbook Freelancing for Journalists, as well as hosts of the popular podcast series of the same name. They also run the FFJ Facebook community.
You will get a MP4 (366MB) file
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