Ideation Made Easier - The Morph Matrix Handout!
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Get to great design solutions faster with a Morphological Matrix Handout from Design Dojo!
Essentially, by deconstructing a project down to individual elements and coming up with solutions for each you can gain:
1) greater focus on each essential element
2) a much broader range of ideas
3) combinations that would not have emerged by the "freestyle" approach to ideation.
The zip includes JPG, PNG and PDF (vector) versions.
Enjoy :)
(Do a search for "Live Aid Logo" to see a great example!
This handout help designers identify: the project, prompts, and solutions in a clear and clean way.
Essentially, by deconstructing a project down to individual elements and coming up with solutions for each you can gain:
1) greater focus on each essential element
2) a much broader range of ideas
3) combinations that would not have emerged by the "freestyle" approach to ideation.
The zip includes JPG, PNG and PDF (vector) versions.
Enjoy :)
(Do a search for "Live Aid Logo" to see a great example!
This handout help designers identify: the project, prompts, and solutions in a clear and clean way.