Social Media Content Planner Spreadsheet | Monthly Calendar, Post Ideas & Hashtags | Excel Google Sheets

Plan every post, for every platform, in one spreadsheet — and finally see what's actually working.

This Social Media Content Planner is built for small business owners, freelancers and creators juggling Instagram, TikTok, Facebook, Pinterest and LinkedIn at once. Instead of five different calendars (or no calendar at all), you get one monthly view with a status for every post, a bank of ready content ideas, ready-made hashtag sets, and a metrics tab that calculates your monthly results for you.

What's inside:- Monthly Content Calendar — a 31-day grid with a Content Idea + Status column for each of 5 platforms (Instagram, TikTok, Facebook, Pinterest, LinkedIn). The Weekday fills in automatically from the month/year you enter.- Color-coded Status — mark every post Idea, Draft, Scheduled or Posted from a dropdown; each status gets its own color so you can scan the whole month at a glance.- Post Idea Bank — 20 ready-to-use post ideas sorted by content pillar (educational, behind-the-scenes, promotional, testimonial, UGC and more) and platform, plus space for unlimited ideas of your own.- Hashtag Sets — 14 ready hashtag groups organized by theme (product launch, flash sale, behind the scenes, testimonials, trending audio and more) so you always have hashtags ready to paste into a caption.- Monthly Metrics — enter your starting/ending followers, reach and engagement per platform; the sheet calculates follower growth %, engagement rate, counts your posted content straight from the Calendar tab, and summarizes your best-performing and most-active platform for the month automatically.

Included in this instant download:- SocialMediaContentPlanner.xlsx — the full editable workbook (Instructions, Monthly Content Calendar, Post Idea Bank, Hashtag Sets, Monthly Metrics)- SocialMediaContentPlanner-US-Letter.pdf — blank printable calendar + idea log for US Letter paper- SocialMediaContentPlanner-A4.pdf — same, for A4 paper

Works in Microsoft Excel, Google Sheets and LibreOffice Calc. Only the yellow cells are meant for typing — everything else is protected so the formulas can't break by accident.

This is a digital product: nothing is shipped, download link arrives with your purchase. Because this is a digital file, returns and exchanges are not accepted. If anything is wrong with your file, contact us through this store and we'll fix it quickly.

Made with the help of AI tools (layout, formulas and templates); all designs are original, not copied from another creator.