Holiday Sales Content Kit
The holidays are the busiest season for a small shop — and the easiest season to run out of words. This kit gives you the whole season, written and ready to adapt.
What you get — 45 ready pieces, 15 per campaign:
**Black Friday (15 pieces)**
- 3 teaser posts, 3 launch posts, 3 countdown posts, 3 email drafts, 3 last-chance posts
**Christmas (15 pieces)**
- 3 teaser posts, 3 launch posts, 3 countdown posts, 3 email drafts, 3 last-chance posts — including gift-ready copy and order-by-date reminders for Christmas delivery
**New Year (15 pieces)**
- 3 teaser posts, 3 launch posts, 3 countdown posts, 3 email drafts, 3 last-chance posts
Plus a campaign calendar for each campaign: a day-by-day table showing exactly what to post and send, and when — so teasers go out before launch, countdowns land in the final days, and every campaign ends with a clear "offer closed" post.
Every piece uses fill-in brackets like [PRODUCT], [DISCOUNT], [LINK], and [DATE]. Replace them once, read it through, and post. The tone is warm and honest throughout: it states your offer and its end date plainly, with no invented urgency, no fake stock claims, and no sales figures.
## Who it is for
Small online shops, makers, and solo sellers who sell through their own shop or a marketplace and want holiday campaign copy without hiring a copywriter or writing 45 posts from scratch.
## What it is not
- It does not promise sales, revenue, or any specific result — results depend on your product, audience, and pricing.
- It is not a scheduling tool: you post or schedule the pieces in your own social and email tools.
- All content is original. No templates copied from other shops, no brand names.
## Format
Digital download. Copy any piece into your social post composer or email tool, fill in the brackets, and publish.