Learnability Isn’t Enough

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New! Available in Hardcover: Amazon, Barnes & Noble

Available in Paperback: Amazon, Barnes & Noble

Available as an eBook: Amazon Kindle, Apple Books, Google Play Books, Rakuten Kobo, Barnes & Noble Nook

"Van de Bruggen's work offers valuable insights and practical strategies for creating user-centered designs that prioritize long-term ease of use and user satisfaction. The book's focus on proactive design improvements sets it apart as a valuable resource for designers aiming to enhance the usability of their digital products." — Interaction Design Foundation (IxDF) [emphasis added]

Audiobook coming soon—subscribe below for updates

You will get a EPUB (6MB) file

“A new method of approaching usability [with] an in-depth look at solving harder-to-spot issues.”

—Helen

“An excellent guide to building user interfaces strategically.”

—Luc

“I learned so many things from your book!”

—Sazzad

“I really enjoyed it […] Every product designer can learn from your book :)”

—Edi

“A practical guide for designers [with] tools to proactively identify and solve user interface issues”

—Federico

“Super relatable to my current situation”

—Vaggos

“Changed my perspective [about] building any app or software UI”

—Moeez

“Really opened my eyes. I appreciated the CUPID framework. I already had many knowledge in the field, but this framework [helped] make things more structured.”

—Fabio

Some UX problems are temporary. Others are permanent.

This book provides a unique framework to proactively find and fix permanent sources of UI effort. This helps you create apps that are both easy to learn and efficient in long-term use.

Whether you're a seasoned product & UX professional or just starting out, this book is your guide to elevating the everyday user experience, with practical tools and advice for making your app truly user-friendly day after day.

Inside, you’ll learn:

How to catch long-term issues that often don't get noticed until much later
How to make wiser decisions about where to focus your team's design efforts
How to keep users happy from version to version when updating or redesigning your app

Read a sample online

Curious to read more before you buy? You can read the first chapter for free right now, or have a sample sent to your phone or Kindle for later.

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In the hands of top teams, including:

Apple • Microsoft • Netflix • OpenAI • Uber • IDEO • Instagram • Google • Superhuman • Airtable • Asana • Autodesk • Notion

Get the CUPID Cheat Sheet

Grab a free PDF of a CUPID Cheat Sheet to help you spot long-term usability issues in advance. Completely free for you and your team.

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