Last updated: September 2026

This Privacy Policy explains how Matúš Tušan, operating as a sole trader, processes personal data in connection with the LEAN BLUEPRINT online store, digital products and coaching services.

1. Data Controller

The data controller is:

Matúš Tušan

IČO: 29572690

Business address: Dandova 2619/13, 193 00 Praha 9 – Horní Počernice, Czech Republic

Email: matustusan333@gmail.com

2. Personal Data We Process

Depending on how you interact with LEAN BLUEPRINT, we may process:

• your name
• email address
• billing and transaction information
• information necessary to process and deliver your purchase
• information you voluntarily provide when contacting us
• information you voluntarily provide when applying for 1:1 coaching

We only process personal data that is relevant to the applicable purpose.

3. How We Use Personal Data

We may use personal data to:

• process and fulfil purchases
• provide access to purchased digital products
• communicate with customers regarding their purchases
• respond to customer enquiries and support requests
• review coaching applications
• communicate with potential coaching clients
• provide and manage coaching services
• comply with legal, tax and accounting obligations
• protect our services against fraud, misuse or unauthorised activity

4. Legal Bases for Processing

Depending on the purpose, personal data may be processed on the following legal bases:

• performance of a contract, where processing is necessary to provide a purchased product or service;
• compliance with a legal obligation, where processing is required by applicable law;
• legitimate interests, where applicable, such as protecting our services and handling customer enquiries;
• consent, where processing is based on your consent.

5. Purchases, Payments and Digital Product Delivery

Purchases and delivery of digital products are handled through Payhip and the payment service providers used by Payhip.

These providers may process personal data necessary to process payments, fulfil purchases, provide access to digital products, maintain security and provide related services.

Third-party providers may process personal data in accordance with their own privacy policies and applicable legal requirements.

6. Coaching Applications

If you submit an application for 1:1 coaching through our online application form, the information you provide may be processed for the purpose of reviewing your application, contacting you and, where applicable, providing coaching services.

Please only provide information that is relevant to your coaching application.

7. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including where necessary to fulfil contractual, legal, tax and accounting obligations.

Different types of information may therefore be retained for different periods depending on the applicable purpose and legal requirements.

8. Your Rights

Subject to applicable law, you may have the right to:

• request access to your personal data;
• request correction of inaccurate or incomplete data;
• request deletion of your personal data;
• request restriction of processing;
• object to certain processing;
• request data portability where applicable;
• withdraw consent where processing is based on consent.

To exercise your rights, contact:

matustusan333@gmail.com

You also have the right to lodge a complaint with a competent data protection supervisory authority. In the Czech Republic, this is the Office for Personal Data Protection (Úřad pro ochranu osobních údajů).

9. Data Security

We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

10. Third-Party Services

LEAN BLUEPRINT uses third-party services that may process personal data as necessary to provide the store and coaching functionality, including:

• Payhip, for online store, payment-related and digital product delivery functionality;
• Typeform, for coaching application forms.

These services may process personal data according to their own privacy policies and applicable laws.

11. Cookies and Similar Technologies

Our online store and third-party services may use cookies and similar technologies for functionality, security, analytics or other purposes.

Where consent is required by applicable law, appropriate consent mechanisms will be used.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, processing activities or applicable legal requirements.

The latest version will be published on this website together with the applicable update date.

13. Contact

If you have any questions about this Privacy Policy or how your personal data is processed, please contact:

Matúš Tušan

Email: matustusan333@gmail.com