We’re all used to online events and video conferencing these days - so why not use this to promote your products? An online reading with a Q&A can be a great way for people to discover more about you and your books.


  • Do some research of others doing this in your space
  • Choose a section from one of your ebooks that is particularly emotive or thought-provoking.
  • Set up a Zoom (or other tool) session and send the link to your customers and followers.
  • Invite suitable guests to discuss the book or subject.
  • Make sure you record the session and send the link to people who missed the live event.


  • Track the live attendees and number of people who click to see the recording.
  • Monitor the effect on ebook downloads.