Many Yoga and fitness teachers currently do this to build followers. Any teacher or trainer can host live events over Instagram or YouTube. You can then promote downloads so that people can follow the exercises you’ve demonstrated in their own time.

Actions

  • Design a class you can give online for free. 
  • Setup a schedule on your website with links to sign up or to your livestream page. 
  • Ask people to sign up with their email so you can do some follow-up marketing.
  • Deliver a great class online and then make a plug at the end for some of your digital products. 
  • Always ask them to bring more friends next time if they liked the class.

Metrics

  • Track the audience numbers.
  • Track the number of downloads following each class.