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I'm happy to share the information and value of decades of brand strategy experience with you in budget-friendly, easy-to-use templates and downloads. I created these rules of the road to ensure my intellectual property rights are protected, while still allowing you the freedom to use the digital goods in a way that is helpful to you.

Following is my Standard User Licensing Agreement. Every single person who dowlnloads something from me, whether free or paid is bound by these terms.

Bottom line: Just be ethical. You know what's right and what's wrong. And if you don't feel free to reach out to me to ask.

You MAY:

  • Use the digital resources in any number of personal projects for yourself.

  • Use the digital resources in up to 500 commercial projects for yourself or your own business.

  • Customize and modify them in Canva according to your unique needs.

  • Use the templates to create finished digital products for your own business, such as opt-ins for your audience (ex. e-books, PDFs, checklists, worksheets, etc.) The templates must be flattened as part of the design so they can not be extracted or re-used.

  • Use the generic, provided quotes and copy/text, provided you do not plagiarize or claim the messaging as your own.


  • Resell, re-distribute, give away, or share the templates.

  • Claim them as your own, even if you have customized them or made changes to the original design.

  • Allow a colleague, client or other user access to use the items you have downloaded/purchased from us.

  • Create a derivative digital product to sell/distribute with a design that closely resembles the original design/template downloaded/purchased from us.

  • Copy or plagiarize words, phraseology, imagery, or design elements shared within the digital download, including definitions, quotes, instructions, or any other internal text or imagery.


Any editable template(s) purchased or received for free may NOT under any circumstances be resold, gifted, shared, or offered as a template. Once you have made significant changes with your own content and branding you can then (and only then) sell that version as an exported, flattened printable PDF or JPG. Any violation of this clause will result in legal action.

Limitation of Liability

  • You may not use any of these resources in a way that is unlawful, abusive, or harmful in any fashion. This includes but is not limited to content commonly considered offensive, deceptive, defamatory, harassing, libelous, humiliating, obscene, threatening, profane, or otherwise objectionable.

  • You agree I am in no way responsible for your business performance or lack thereof as a result of purchasing these items. These resources provide general, not custom, information. It's up to you to decide if they apply to your unique situation.

  • Under no circumstances may you transfer, trade, share, or otherwise offer your rights and/or obligations under this license to another person or corporation.

  • You agree that I am not liable for acts outside of my control including Canva software changes or updates that render the items slow or unable to perform.


If you are found to be in violation any of these terms, your license shall automatically be terminated. Upon termination you will no longer be able to use the item(s) and all rights granted to you under this License shall cease. You will be legally required to destroy any and all downloaded materials in your possession.

If you have any questions regarding this license feel free to reach out for clarification. If you do not agree to these terms, do not purchase the item(s).