About Me
CX Ops Lab is built from real-world e-commerce operations and crisis management experience.
With 20+ years in customer operations and workflow governance, I specialise in helping fast-moving DTC brands manage escalations, refunds, stock disruptions, and operational stability.
Recent operational experience includes:
• 8,991 orders managed within a RM2.67M+ GMV environment
• 95-case multi-platform defect escalation crisis handled
• ~1.65% refund rate maintained as a solo operator
• RM10,134 revenue retained during OOS disruptions
All SOPs, escalation workflows, CRM systems, and operational frameworks inside CX Ops Lab are built from practical execution — not theory.
Learn more at:
cxopslab.io