Visible by Design
7 short videos for entrepreneurs who are brilliant at what they do - and ready to finally be seen as the brand they already are.
Something in here will feel very familiar.
- Your online presence doesn't reflect how good you actually are. You know it, and it's been bothering you for a while.
- You post inconsistently because nothing feels quite you. The photos, the fonts, the words — none of it feels aligned.
- You've been meaning to sort your brand for months. You know what you want but don't know where to start. This is where that changes.
- You're ready to stop hiding and start being intentionally found. This course is your starting point.
You're good at what you do. It's time the world knew it too.
You've been putting off your brand because it feels overwhelming. This course changes that. In 7 short videos, at your own pace, starting today. Find the clarity from the inside out your brand has been waiting for.
What will you learn?
7 videos. ~10 min each.
Every video is short and intentional. No filter. No padding. Each one gives you something specific you can apply straight away.
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1First Section
- Lesson 1 - What is Personal Branding - Really? Free Preview
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Lesson 2 - Why Personal Branding Matters For YOU - Right Now
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Lesson 3 - Choosing Your Best Facets - Who Are You As A Brand?
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Lesson 4 - Visualise the Version of You That Already Exists
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Lesson 5 - What Your Brand Looks Like - Visual Identity Explained Simply
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Lesson 6 - Showing Up With Consistency - Without Burning Out
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Lesson 7 - Your Brand In Action - Aligning With The Frequency Of Who You Are Becoming
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Final - Thank You - What comes next?
I'm Lala - brand photographer, visual strategist, mentor.
I grew up in Brazil surrounded by art in every form - dance, theatre, painting, architecture. Creativity was never something I studied. It was the language I spoke from the very beginning.
When I moved to London and rebuilt everything from scratch, I discovered something that changed me: the most powerful thing you can do for your business is decide - clearly and intentionally - how you want to be seen.
"I created this course because I wished it had existed when I was invisible online — brilliant at what I did, but nobody knew it."
Everything in Visible by Design comes from that real journey - from architecture to photography, from invisible to intentional. I don't teach theory. I teach what actually worked.
FAQs
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Not at all. This course is not about software or tools — it's about clarity. You'll walk away knowing exactly who you are as a brand, what your visual world looks like, and how to show up consistently. The doing comes after the knowing.
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You have one full year of access from the date of purchase. I encourage you to complete the action steps within 7 days of buying — that's where the real shift happens. No subscription, no pressure.
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Yes — often more so. Many established entrepreneurs have built something brilliant but never stopped to intentionally define how they want to be seen. This course gives you the framework to audit, refine and elevate what you already have.
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Simply enter it at checkout and your code will be applied automatically. Private access codes are shared exclusively with people who engage with my content. Any issues at checkout — message me on Instagram @lalacogophotography and I'll help straight away.
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It comes back to you. Your full investment is returned as credit toward a brand photoshoot or a 30-minute consultation with me. Your money doesn't disappear — it becomes the next step in your brand journey. Message me on Instagram after completing the course to redeem.
Still not sure? Let me help.
Here are the questions I hear most often. If yours isn't here — DM me on Instagram at @lalacogophotography and I'll get back to you personally or WhatsApp me using the link below.