Hi, I’m Lena…

I was born in Russia, raised in Israel and South Africa, and now call the UK home with my two wonderful kids and our cat, Anakin.

After earning my degree in BSC Computer Science, I spent over 15 years in the IT industry, working with global clients like Microsoft, Bank of Kuwait, Anglo Irish Bank, CBRE, UKEF, and many others.

From the outside, it seemed like I had it all—an impressive career, financial stability—but something didn’t feel right. There was always this feeling that something was missing.

In 2018, I attended a Dr. Joe Dispenza event, and that experience was the turning point I needed. I realised I had been living someone else’s life, following a path that wasn’t true to who I really was.

So, I made a decision to leave my six-figure career and embark on a journey of self-discovery.

I invested in coaches and mentors, committed to figuring out who I really was beyond the roles I had played in my career and personal life.

This journey wasn’t just about success or achievement—it was about understanding my deeper purpose and what truly drives me.

Through their wisdom and support, I was able to peel back layers of self-doubt and finally begin to align with the path that felt right for me.

There were many challenges along the way, but through this journey, I discovered a deep passion for public speaking and coaching. I now help people break free from stagnation, find their true path, and make decisions that align with their deepest values and goals.

On a more personal note…

• I am a two-time South African fencing Champion
• I competed in Common Wealth Games & World championships
• I ran 13 marathons & qualified as an elite runner at London Marathon + won an ultra marathon in 2018
• I love travelling, exercising, meditating and drinking red wine (preferably South African) 🍷😃.