If you've ever spent an hour on a discovery call only to realize halfway through that you're missing half the information you need, you already know why a client intake form isn't optional; it's the single document that determines whether your first...
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About Me
Google Business Profile specialist based in Nairobi, Kenya. I help local businesses get found on Google Maps, generate more calls and walk-ins, and outrank competitors—without paid ads. Offering done-for-you GBP services and practical digital toolkits for business owners, freelancers, and agencies across Kenya and Africa.
Blog Posts
Tech hiring works differently than almost any other industry. Recruiters and hiring managers scan resumes fast; they expect to see your GitHub and portfolio links up front, and they care far more about scale and impact than job titles alone. What ac...
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If you're on the academic job market for the first time, one of the most common early mistakes is treating your CV like a longer resume. It isn't just that the conventions, expectations, and even the goal of the document are genuinely diff...
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If you're moving into a new field, the biggest resume mistake isn't missing experience; it's describing your existing experience the way you would for someone staying in your old field. Every line should answer the question: Why does ...
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Not every resume should look the same. A template built for a software engineer and one built for a law firm are solving genuinely different problems, and using the wrong one can quietly work against you no matter how well it's designed. Here&#...
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If you grew up with report cards that read "72%, Position 5 of 40," your child's CBC (now officially CBE: Competency-Based Education) report card can feel like it's written in a different language entirely. Instead of a percentage,...
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If you're a Kenyan parent who went through 8-4-4, here's the most useful piece of advice we can give you: don't try to map CBC onto your own school experience. The two systems aren't just a different timetable — they're buil...
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In January 2026, roughly 1.2 million Grade 9 learners became the first-ever cohort to enter Grade 10 under CBC/CBE. There's no precedent for this — no older sibling's experience to compare against, no "this is how it usually goes."...
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