You don’t need more advice.
You need clearer direction.
Pattern Design Circle is a designer-first space offering practical, industry-specific support in creativity, business, and marketing.
No trend chasing.
No one-size-fits-all strategies.
Just grounded guidance, flexible resources, and clear pathways forward.
Many designers arrive here feeling:
- frustrated by marketing that feels confusing or misaligned
- unsure how to grow beyond pattern sales alone
- overwhelmed by conflicting advice
- tired of feeling like they’re “doing it wrong”
Pattern Design Circle exists to help you cut through the noise and make decisions that actually fit you: your business, your energy, and your goals.
Hi, I'm Jessica
I’m a knitting pattern designer who’s been navigating the industry since 2019 -- designing, publishing, collaborating, and learning through real experience.
As a designer, I struggled to find honest, practical guidance about the business side of pattern design. The available resources were too beginner-focused, too surface-level, or didn’t account for the nuances of our industry.
Founded in 2021, Pattern Design Circle grew out of that gap.
It’s where I share the clarity, strategies, and real-world context I wish I’d had — so you don’t have to piece everything together alone.
You can access grounded guidance, practical education, and long-term strategies without needing to keep up with trends or performative marketing.
Grounded in real industry experience
Everything I share is shaped by my lived industry experience, including:
- Designing and publishing knit patterns since 2019
- Leading and coordinating a collaborative knit & crochet magazine
- Hosting and curating 50+ guest expert trainings covering design, business, marketing, and sustainability
- Featuring and amplifying other designers through podcasts, interviews, and collaborations
- Ongoing work focused on honest conversations about pattern design as a business
That means the work you’ll find inside Pattern Design Circle is practical, industry-aware, and genuinely useful; so you don’t have to keep piecing things together on your own.
Build Your Business Intentionally
Pattern Design Circle
The comprehensive resource hub
A curated library of business and marketing classes created specifically for knit and crochet pattern designers — designed to support you through every season of your business.
Best fit if you want:
- one place to return to as your business evolves
- industry-specific clarity without overwhelm
- long-term support, not quick fixes
On-demand Courses
Focused learning for creativity, business, and marketing
Structured courses designed to help you build skills, gain clarity, and make intentional decisions in your business.
From creative systems like 52 Weeks of Creativity to foundational business and marketing courses like Understanding Your Ideal Customer, each course is designed to be practical, thoughtful, and self-paced.
Best fit if you want:
- to dive into a specific topic
- focused, actionable learning
Free Resources
Learn, reflect, and gain clarity
A collection of blog posts, podcast episodes, and guides designed to help you think more strategically about your business, marketing, and creative direction as a pattern designer.
You don’t need to have everything figured out.
You don’t have to follow every trend.
You just need support that understands this work.
Pattern Design Circle is here to help you find clarity, no matter whatever stage you’re in.