ABOUT ME

Hi, I’m Em! The person behind Pink Hoodie Money.

I created Pink Hoodie Money because I know what it feels like to want to be better with money without wanting to give up the life you enjoy.

I’ve personally paid off $100,000 of debt over three years, and I’m still working toward my own financial goals (still have $50,000 to go). Along the way, I realized that a lot of financial advice makes people feel like they have to completely change who they are to get ahead.

I don’t believe that.

You can care about your appearance. You can enjoy going out. You can travel, shop, spend money on the things that matter to you, and still become financially responsible.

The difference is learning how to spend intentionally instead of spending on autopilot.

I created a guide to share the strategies that have helped me rethink my own spending, pay down debt, and make room for both my present and my future.

I’m not here to tell you that I have everything figured out. I’m still on my own financial journey, too.

I’m simply sharing what I’ve learned along the way without the shame, guilt, or unrealistic “just stop spending money” advice.

My goal is for you to finish this guide feeling like money is something you can actually manage.

You don't have to become a completely different person to become better with money.

You just need a better system.

— Em