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About Me

THE LIFE UPGRADE PLAYBOOK SERIES

Three Books. One Purpose. Upgrade Your Life.

Created by Russell Looms


Change doesn't begin with motivation.


It begins with understanding who you are, building what you repeatedly do, and taking greater ownership of where your life is going.


The Life Upgrade Playbook Series is a practical personal-development journey built around three stages:

1. IDENTITY REBUILT

Decide who you are becoming.

2. THE MORNING ROUTINE UPGRADE

Turn that identity into daily action.

3. THE LIFE UPGRADE PLAYBOOK

Apply the system across your life.


At the heart of the series is one principle:

INVIM — I INVEST IN ME

Invest in yourself.

Grow with purpose.

Upgrade your life.


Start with Book 1 or get the complete 3-book series and save R248.


Where is your roar?


ABOUT THE AUTHOR


Russell Looms is a Physical Therapist/Biokineticist, educator, entrepreneur, father and creator of The Life Upgrade Playbook Series.


His work across health, rehabilitation, human performance, education and business has shaped a simple belief: people have the capacity to adapt, grow and become more than where they are today.


Russell’s approach to personal development is practical. Understand where you are. Take responsibility for what you can influence. Challenge the beliefs and behaviours holding you back. Then take consistent action toward the person you want to become.


At the heart of his philosophy is another belief: we are who we are because of the people who have walked beside us, challenged us, taught us, supported us and believed in us.


Inspired by the principle, “If you want to go fast, go alone. If you want to go far, go together,” Russell created Empower People Together—a philosophy built around growing individually while helping others grow alongside us.


Empower yourself. Empower others. Empower People Together.


And through everything he writes, Russell leaves readers with one challenge:


Where is your roar?