Journalist Theresa Blackburn has always been a lover of long-form journalism, and pined to be able to tell the stories other media outlets didn’t have time for. With the help of her husband, Stephen Chisholm, she sold local businesses on the idea, and secured enough ad sales to officially launch agelessNB in December of 2011. Since then, agelessNB has steadily grown. Now with over 8,000 readers quarterly, the magazine is shipped all over North America, and available in more than 50 locations up and down New Brunswick's St. John River Valley. In December 2017, the magazine was launched nationally, and is now available in Coles, Chapters, and Indigo stores across Canada.