
The Small Business Survival Guide (e-workbook)
Table of Contents
It May Be Hard, But Don’t Give Up............................. 5
Manage Your Mindset................................................. 8
Clarify the Problem................................................... 14
Focus on Your Customers......................................... 17
Conduct A SWOT Analysis........................................ 22
Strengths................................................................... 23
Weaknesses.............................................................. 24
Opportunities............................................................. 25
Threats...................................................................... 26
Create Objectives and A Plan.................................... 27
Reduce Costs........................................................... 30
Manage Your Cash Flow........................................... 35
Meet With An Accountant.......................................... 39
Use Low-Cost Marketing........................................... 41
Be Persistent, Be Creative, and Pivot....................... 46
Take Action Today...................................................... 50