Zero to Keynote — Print Edition (UK)

Turn ideas into talks people remember

Most people think speaking starts on stage.

It doesn’t.

It starts much earlier—with why you want to speak, what you actually believe, and how to turn half-formed ideas into something worth listening to.

Zero to Keynote is a practical, end-to-end guide to the entire speaking journey—from shaping ideas to delivering with clarity and calm.

This is not a book about hype, performance tricks, or motivational fluff.

It is a grounded, honest guide to doing talks properly.

What This Book Covers

This book walks through the whole process, not just the moment on stage.

You’ll learn how to:

• understand why speaking matters
• generate strong talk ideas rooted in experience, not ego
• develop a clear through-line and point of view
• write submissions that get accepted
• shape ideas into a talk people can follow and remember
• apply practical communication principles to structure and delivery
• prepare deliberately
• handle logistics, nerves, and last-minute changes
• deliver with clarity and presence
• manage Q&A thoughtfully
• navigate conferences with a little more humanity (and humour)

It is the book I wish I had before my first talk—and one I still return to.

Who This Book Is For

Zero to Keynote is for people who:

• want to speak at conferences, meetups, or events
• present ideas regularly at work and want them to land
• care about clarity more than performance
• have something to say, but don’t want to fake confidence
• want a repeatable way to prepare talks without stress

You do not need to be a professional speaker.

You do not need a personal brand.

You only need ideas that matter—and the willingness to prepare properly.

What Makes This Book Different

• It covers the entire process, not just delivery
• It is grounded in real experience, not theory
• It treats speaking as a craft, not a personality trait
• It respects the audience’s time and intelligence
• It is practical, calm, and human

No “power pose” nonsense.

No performance theatre.

Clarity is the goal. Confidence follows.

Print Edition (UK Only)

• A5 paperback
• Full-colour interior with original images and graphics
• High-quality gloss paper
• 195 pages
• Designed to be read, annotated, and returned to
• Wrapped with a personalised thank-you note

This edition is printed and shipped within the UK only.

(A digital edition is available separately for global readers.)

A Quiet Promise

This book will not turn you into a motivational speaker or keynote celebrity.

It will help you:

• think more clearly about your ideas
• communicate them with intent
• stand on a stage—or in a room—feeling like yourself

That is enough.

Reader Reflection

“I’m an experienced presenter and I’m still learning so much from this little book. Practical, encouraging, and incredibly useful.”

About This Edition

• Size: A5
• Pages: 195
• Paper: Full-colour gloss
• Printing: Mixam (UK)
• Design and writing: Rob Lambert, Cultivated

Shipping and Returns

Print orders are shipped within the UK.

If your book arrives damaged, defective, or you are otherwise unhappy, contact Refund and Returns Policy page.