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Table of Contents                                         
 

Table of Contents...................................................................................... 2

Introduction............................................................................................... 3

Mistake #1: Depending on Paid Advertising................................................ 5

Mistake #2: Forgetting the Social Aspect................................................... 6

Mistake #3: Being Overzealous................................................................. 7

Mistake #4: Ignoring the Rules.................................................................. 8

Mistake #5:  Being Lazy............................................................................ 9

Mistake #6: Caring Too Much About Likes............................................... 10

Mistake #7: Too Much Text..................................................................... 11

Mistake #8: Not Focusing on Branding..................................................... 12

Mistake #9: Ignoring Insights................................................................... 13

Mistake #10: Being Boring....................................................................... 14

Conclusion.............................................................................................. 15

Resources.............................................................................................. 16

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