Teach Swimming Without WSI Certification
Run a Full Season of Lessons — With the Staff You Already Have
Most programs aren't limited by demand. They're limited by how many certified instructors they can find.
You know that WSI certification is expensive. The course takes time. And the candidates aren't lining up to take it.
This is a serious problem. Aquatic facilities across the country are cutting hours, canceling programs, and turning families away — not because they don't want to run lessons, but because they can't staff them.
That's not a minor staffing headache. That's lost revenue and shrinking programs.
OtterBall doesn't require WSI certification. Any motivated staff member can learn to run it. That means you stop waiting for certified instructors and start running programs with the people you already have.
OtterBall also works alongside WSI certification and any other staff training you already use. It's not a replacement — it's a program your certified instructors will love running and your uncertified staff can run confidently from day one.
Listen to Mekayla from the Kroc Center-
Here's What Happened the First Week
"Our first session had 8 kids and they are already telling their friends to join next season. By day two they had team names, cheers, and secret handshakes. The families were cheering from the sideline. Completely exceeded expectations — and what surprised me most was how well kids of all levels could play and enjoy it together. If you're looking for a program to relight the spark in your youth aquatics, do OtterBall."
— Mekayla, Aquatic Director, Salvation Army Kroc Center
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What Changes in Your Program
Fuller pool hours. Better retention numbers. A clear next step for every family that completes basic lessons — so they don't disappear from your registration system at exactly the moment you've invested the most in them.
When kids ask their parents to re-enroll, your numbers go up. When your numbers go up, your conversation with your director changes completely.
It also quietly solves your older beginner problem. The 10 or 14 year old who can't swim has nowhere to go in most programs. Traditional lessons aren't the answer — no teenager wants to be in a beginner class next to a six year old.
OtterBall gives them a way in that feels age-appropriate. They improve. They stay. And those are exactly the kids who become your next generation of staff.
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Easy on Your Staff. Easy to Implement.
You and your instructors go through the manual together. Print it out. Keep it as a reference forever.
The session structure is simple — Dryland, Wall Work, Drills, Game. Every session follows that format. Your instructors know what comes next. You don't have to babysit every session.
Instructors coach from the deck or in the water
If you've ever watched a good instructor burn out from being in the water six hours a day — this gives them a program they can run dry. They teach better. They last longer. And they actually look forward to running it
Newer instructors run sessions with confidence from the start. Experienced instructors love it because it gives them structure without taking away their freedom to teach.
Your Director Conversation Gets Easier
Better retention numbers in the middle years. Fuller pool hours. A program families ask for by name.
That's not just better programming. That's a stronger case at budget time — with the numbers to back it up.
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Here's What You Get
Chapter 1: Getting Started — Goals, equipment, safety, and class structure. Everything you need before your first session.
Chapter 2: The Session Format — The four-part Dryland, Wall Work, Drills, Game framework and why it works for mixed abilities.
Chapters 3–5: Teaching the Skills — How to teach on land, at the wall, and using flotation strategically so non-swimmers can participate from day one.
Chapter 6: The Drill Toolkit — Solo, ball, and partner drills that build both swimming and game skills at the same time.
Chapter 7: Game Management — Rules, whistles, referee responsibilities, and coaching tips so your instructors run sessions with confidence.
Chapter 8: Sample Session Plan and Troubleshooting — A complete session you can run on day one, plus solutions for the problems you'll actually encounter.
Chapter 9: What Comes Next — How OtterBall Level 1 leads to more advanced programming and where to go from here.
The book gives you everything you need to run OtterBall at your pool.
Want hands-on support through your launch? Coaching packages are available separately for directors who want to go deeper.
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Need support for your launch?
The OtterBall Coaching Package includes the manual, 12 logo caps, 12 wristbands, and three one-on-one sessions with Coach Ron — everything you need to go from first read to first session with confidence.
[Learn more about the Coaching Package →]
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About Coach Ron Usher
Fifty years in aquatics as a swim instructor, adapted PE teacher, water polo coach, and aquatic director. I've watched programs lose kids at exactly the age they should be staying, and I built OtterBall to fix that. It's been tested in real programs with real kids. It works. That's why there's a money-back guarantee.
✅ 30-Day Money-Back Guarantee — If OtterBall doesn't deliver, email me for a full refund. No questions asked.
Ready to Stop Losing Kids?
You've read the case. You know the problem. OtterBall is the solution.
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If it doesn't work for your pool — email me for a full refund. No questions asked.
But it's going to work.
$34.95 | Printable PDF | Instant Access
Questions? Email Coach Ron at RonaldSUsher@Gmail.com
PS — I know this probably looks different than anything you've run before. A game? In a swim program? I get the hesitation.
But watch what happens the first time your kids pick team names and start cheering for each other. Watch a 13-year-old who couldn't swim six weeks ago score a goal. Watch your instructors actually look forward to getting on deck.
That's when it clicks.
The kids will love it. The parents will love it. And your pool will love it.
And if I'm wrong — email me. Full refund, no questions. But I don't think I'm wrong.
— Ron
