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SUMMARY.We Are the Nerds The Birth and Tumultuous Life of Reddit, the Internet’s Culture Laboratory By Christine Lagorio-Chafkin

·         What’s in it for me? Get the rip-roaring inside story of Reddit.

·         Alexis Ohanian and Steve Huffman might have founded Reddit, but it wasn’t their idea.

·         Reddit left the starting gate quickly, but growth was slow – and at first, artificial.

·         A cofounder made life at Reddit difficult in its early years.

·         Reddit showed such great potential that it was bought by media giant Condé Nast.

·         To an outsider, Reddit looked like it was doing great, but in reality, it was close to implosion.

·         Fear of alienating Reddit’s users initially dominated the company’s decision-making.

·         Reddit’s commitment to free speech allowed hate communities to thrive.

·         Two bad CEOs led to internal turmoil at Reddit.

·         Reconciled, Ohanian and Huffman returned to Reddit to rectify the situation.

·         Final summary

You will get a PDF (30MB) file

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