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Selling Edtech at Trade Shows

There are lots of ways to make a big impact at a trade show, and lots of ways you can waste your money by not getting it quite right. This guide aims to share all the best tips and tricks I have learnt in my time visiting edtech trade shows as both seller and customer. You will receive a practical, 24-page (A4) guide covering everything from the pre-show preparation to the follow-up and closing that sale. No-nonsense advice based on knowing what works and what doesn't. This is a must-read for start-ups and any member of a sales team selling to teachers, schools and Multi-Academy Trusts/Local Authorities. 

Including sections on:
  • The Stand
  • Stand Staffing
  • Pre-Show Conversation Starters
  • Videos and Leaflets
  • Competitions and Freebies
  • Start-Up Versus the Big Names
  • The Stand Pitch
  • The On-Stand Demo
  • The Sponsored Talk
  • The Social Side
  • The Follow-Up

You will get a PDF (299KB) file

£ 4.99

£ 4.99

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