The Future of Statistics

An anthology written with the contributions of some of the most prominent statisticians, data analysts and Data Scientists in the world to help you take the next steps in your Data Ninja journey!

A Holistic Strategy To Help You Discover The Story of Your Data

In Associations and Correlations, award-winning statistician and author Lee Baker guides you through the building blocks of discovering and visualising the relationships within your data.

Here, you’ll learn a holistic method of discovering the story of all the relationships in your data by guiding you through a variety of the most used association and correlation tests – and helping you to choose them correctly.

The holistic method is about selecting the most appropriate univariate and multivariate tests and using them together in a single strategic framework to give you confidence that the story you discover is likely to be the true story of your data.

Associations and Correlations is written in plain English with a focus on understanding the data, how to work with it, choose the right ways to analyse it, select the correct statistical tools and how to interpret the results in a way that is easy to understand.

How to Lie with Graphs and Get Away With It…

Did you know that between them, Sarah Palin, Mike Huckabee and Mitt Romney enjoyed a total of 193% support from Republican candidates in the 2012 US primaries?

It must be true – it was on a pie chart broadcast on Fox News.

Did you also know that the number 34 is smaller than 14, and zero is much bigger than 22? Honest, it’s true, it was published in a respectable national newspaper after the 2017 UK General Election.

In his trademark sardonic style, the author reveals the secrets of how the statistical hustlers use graphs and charts to manipulate and misrepresent for political or commercial gain – and often get away with it.

Written as a layman’s guide to lying, cheating and deceiving with graphs, there’s not a dull page in sight! And it’s got elephants in it too…

Learn How to Avoid the 5 Traps That Even Pros Fall Into

Correlation Is Not Causation.

You know it and I know it, and yet we are constantly having to be reminded of it because we can’t seem to help but get it wrong.

It’s not our fault though – we’re only human. We seek explanation for patterns and events that happen around us, and if something defies logic, we try to find a reason why it might make sense. If something doesn’t add up, we make it up.

Correlation Is Not Causation explains how to systematically test for the five most common correlation-causation pitfalls that even the pros fall into (occasionally). We’ll learn to create strategies to analyse the data and interpret the results in a way that is easy to understand.

Best of all, there is no technical or statistical jargon – it is written in plain English.

It is packed with visually intuitive examples and makes no assumptions about your previous experience with correlations – in short, it is perfect for beginners!

The Future of Statistics

An anthology written with the contributions of some of the most prominent statisticians, data analysts and Data Scientists in the world to help you take the next steps in your Data Ninja journey!